CRM

Connect HubSpot with Glow

HubSpot holds the contact and deal records that sales and marketing both depend on. Connecting it to Glow means new leads, deal-stage changes and form fills can trigger action anywhere else in your stack, and updates from other tools can flow back into HubSpot without manual re-entry.

Connect HubSpot

What you can do

Triggers

  • New contactFires when a new contact is created.
  • Deal stage changedFires when a deal moves to a new stage in the pipeline.
  • New form submissionFires when a HubSpot form is submitted.
  • Contact property updatedFires when a chosen property on a contact changes.

Actions

  • Create or update contactCreate a new contact or update an existing one by email.
  • Create dealAdd a new deal to a pipeline at a given stage.
  • Add contact to listAdd a contact to a static or active list.
  • Log engagementRecord a note, call or email against a contact’s timeline.

Use cases

Deal won, everyone notified

When a deal moves to Closed Won, post a celebration message in Slack and create a matching customer record in Salesforce for the account team.

Lead scoring handoff

New form submissions above a score threshold automatically create a contact and open a task, so no qualified lead sits untouched.

Marketing list from LinkedIn ads

Leads captured from LinkedIn lead-gen forms are added to a nurture list in HubSpot within minutes of submission.

How it works

1

Connect your account

Authorize Glow to access your HubSpot account in a couple of clicks — no API keys or webhooks to configure by hand.

2

Pick a trigger or action

Choose one of HubSpot's triggers to start a workflow, or drop in one of its actions as a step further down the chain.

3

Map the data

Wire fields from HubSpot into the rest of your workflow — Glow handles the formatting so every step downstream gets what it expects.

4

Turn it on

Publish the workflow and Glow runs it automatically from then on, every time the trigger fires.